The ball accurately is one of the most important facets of any golf shot or swing but there are certain characteristics and things that will creep into every shot that can affect the accuracy. One of those things can be simply the lie of the ball so unless you're taking care of the lie of the ball then you might be hitting shots you don't understand why they're not working out.
Accuracy And The Lie Of The Golf Ball (Video) - Lesson by PGA Pro Pete Styles