In golf, “club length” refers to the measurement of the overall length of a golf club, typically from the top of the grip to the heel of the clubhead. It is an important factor in club fitting and can influence a golfer's swing mechanics, consistency, and overall performance.

Here are a few key points about club length:

1. Standard Length: Each type of golf club (driver, irons, wedges, putter) has a standard length determined by manufacturers. These standard lengths are generally based on industry standards and are designed to provide a balance of distance, control, and playability for a wide range of golfers. However, individual golfers may require adjustments to the standard length based on their height, posture, swing characteristics, and personal preference.
2. Custom Fitting: Custom fitting involves evaluating a golfer's swing and physical attributes to determine the optimal club specifications, including club length. Custom fitting takes into account factors such as the golfer's height, arm length, posture, swing plane, and wrist-to-floor measurement to determine the most suitable club length for maximizing performance and consistency.
3. Impact on Swing Mechanics: The length of a golf club can significantly impact a golfer's swing mechanics. A club that is too long or too short can lead to compensations in posture, swing plane, and timing. A longer club may require a flatter swing, while a shorter club may necessitate a more upright swing. Finding the right club length can help golfers achieve a more natural and efficient swing motion.
4. Clubhead Speed and Distance: The length of a club can influence clubhead speed and, consequently, distance. A longer club may generate higher clubhead speed, potentially resulting in increased distance. However, it's important to note that swinging a longer club effectively requires proper control and timing, as well as sufficient strength and flexibility.
5. Personal Preference: While custom fitting and industry standards provide guidelines, personal preference also plays a role in club length. Some golfers may feel more comfortable and confident with slightly longer or shorter clubs based on their playing style, feel, and feedback. It's essential for golfers to find a balance between optimal performance and personal preference when determining club length.

Overall, club length is a crucial aspect of club fitting, as it directly affects a golfer's swing mechanics, consistency, and distance. Custom fitting and consultation with a professional club fitter or golf instructor can help golfers determine the ideal club length for their game, taking into account their unique characteristics and swing dynamics.

Measured from the butt end of the grip, down the shaft to the bottom of the club as it lies on the ground. Golf club length is a key element in determining performance. In general, a longer club will hit the ball farther than a shorter club of the same loft and shaft flex. On the other hand, a longer club may be more difficult to hit with accuracy.

Club length is especially important in the driver. It’s also crucial with the putter, as comfort and feel play a large role in one’s success on the greens.